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Exploiting the visual potential of appearance

This appearance display not only communicates to the viewers that the infographic is about yoga. But also teaches them one of the most basic poses in yoga, the tree pose. (For people who are unfamiliar with yoga, this picture also teaches them what the tree pose looks like.) So this display is both a symbol that conveys the topic of the infographic, and an aid to help teach the viewers on a certain content about the topic.

I used solid color and thin solid lines to emulate the flat design in my visual language model. Since the shapes in my visual language model all have little to no interior detail with realistic outline, I followed the same pattern to make a realistic silhouette with minimal detail. My visual language model has a subheading followed by a short description for each section, so I also included a subtitle and description for mine.

I choose orange and dark green for my display to match the main colors used in the color model. I also used the same baby yellow background color with a light grey boarder from the model.

Since this appearance display is a subtopic on a popular pose in yoga, I chose the same bolded capitalized Arial font style for the subheading from the text model, and the small Arial font for the description.

I designed this display to occupy the middle appearance display in the layout model. Since this display does a good job of communicating my infographic is about yoga, I decide to emulate my layout model and put it in the middle to clearly show my topic in the most prominent area.

Critique

Arihan Jalan

I can easily see this is yoga. I expect this infographic to be about yoga. The first display is orange and feels more Asian, eye-catching and powerful. The Blue one feel more calm and composed.

I prefer the first one, since the lines are more subdued, it does not stand out too much as the green one.  I think yellow and orange contrast better than blue and yellow.

I feel like the display is not following the visual language model very well, since the display has more detail than the model. Having a stick figure yoga and try getting rid of some of the lines will probably help with reducing level of details.

I think you followed the color model very well - the 2 prominent colors, orange and green are used, and the background color is also the same as your model.

The text model -- the spacing between letters seems a bit different? For the layout model, I can tell it takes the middle part of the model it looks like the right size.

Response to first critique

I took Arihan's advice on using stick figures to reduce the details, so now the display follows my visual language model better.

For the color, I stick to both orange and green since now my appearance consists of 3 poses. I keep both because people seems to have a different opinions on which color should be used to fill the figure since both associates well with yoga. 

For the text, I set the tracking for the characters in the body to 5 (originally 0), to make the font spacing in the body to be a bit wider for better emulation.

Finally,  I stick with the same size and position for the revised display in my layout model, as the critic had nothing bad to say for the layout emulation.

Emily Qiao

I see a person doing yoga, it's very obvious. The green one has a thicker outline, and the outline stand out more. The orange one has a thiner outline. 

I like the orange one better, the lines are thinner, the shape looks smoother than blue one, it feels like the shape is  more harmonious as a whole. 

I can see you followed the visual language model, since you have a realistic outline and minimal detail, just like the phone shape in the model. Your display does feel a bit more detailed than the model since it also has specific detail on how the body curves.  The color looks exactly the same from the color model, so the display followed the model very well. The text matches the text model pretty well,  the font of subheading and body looks very close. Your display takes place the middle part of the layout model, I can see it fits the space very well.

Response to second critique

In response to Emily's comment that my display seems to contain more detail than my visual language model, I changed my figures to have very abstract shapes and no interior lines at all. 

I stick to the same colors for my revised displays since Emily praised them for matching the color model very well.

I made small tweaks on the body text for a better match based on Arihan's critique and left everything else the same. This complies to Emliy's comment of keeping the same texts since they matched the same font style in the model.

Just like the first critique,  I stick with the same size and position for the revised display in my layout model, as the critic had nothing bad to say for the layout display emulation.

Chelsea Wang

I can see a person doing a pose, it's about yoga. This is teaching me what this pose is about. I also notice the background color is light yellow and the boarder is light grey. I see the second one has a thicker outline.

I prefer the second one, because I feel like the green matches the black text color better. Black and green have similar hue. But orange also makes sense and looks very energetic. The thicker outline grabs my attention better. 

For the visual language model, I can clearly see the similarity of the silhouette, but yours feel more detailed. Since I can clearly see the hand the feet, but the shapes in the model does not this level of detail.

You did a great job following the color model, you used the same orange and green colors, I can clearly see the emulation.

You matched your text model with the capitalized, bolded title and body paragraph has a less font weight. Your layout is the same size and places in the middle of the layout model. Good job!

Response to third critique

For the visual language model emulation, Chelsea pointed out that my silhouette had a higher level details since mine has lines showing the hands. Following her comment, I got rid of all lines in my silhouette to make my displays as abstract as the model.

I stick to the same colors for my revised displays since Chelsea praised them for following the color model very well.

I made small tweaks on the body text for a better match based on Arihan's critique and left everything else the same. This complies to Chelsea's comment of keeping the same texts since they followed the same format in my text model.

For the layout model, I kept my revised display with the same size and position as the original, as the critic had nothing bad to say for the layout emulation.

This revised display used the image of 3 common yoga poses to help viewers quickly understand that this infographic is about yoga. At the same time, for people who are unfamiliar with yoga, this appearance display teaches them what the 3 basic poses look like, so they can try to do them on their own.

My visual language model uses very abstract figures and solid colors. So in my revised display, I made my figures as abstract as possible (I got rid of the realistic body lines). I also removed all the lines within the figures and stick with one solid fill to better match the visual language model.

My revised display used both green and orange in all 3 poses. These 2 colors are the most prominent colors in the model. I also sticked to the same background color and boarder in the color model.

Since all three figures requires a name and description, I followed the same text for the subheading and body from the text model. 

Revise this text to describe which area on your layout model you've designed this display to occupy.

My appearance display will occupy the middle part (where the hand is) in the layout display. Placing the display here will greatly attract viewers attention and allow them to quickly grasp what the infographic is about.

Critique

Emily Qiao

I see 3 people doing yoga with text next to them, it's very self explanatory that it's about yoga.

I prefer the one with 3 poses, since it's more dynamic -- it has more poses and looks very professional.

It matches the visual model very well since it has abstract figures and no details inside the shapes. 

It uses the same green and orange color throughout the color model, and it followed the same font weight and capitalization for the text model. I can easily tell it occupies the middle part of the layout model.

Response to first critique

The first critique gave all positive feedback for my revised display, so I kept the general design of the display and made changes to emulate the visual model even closer - I changed the proportion of the figures to have the same length and ending in the legs and arms to match the same proportion in the visual language model and made the curves in the hands and legs to be consistent and match the same level of curves in the model.

Dominick Tavitian

I see a some text, 3 people doing yoga. There are 3 poses of the yoga shown here - the tree pose, the lotus pose and the dance pose.

I prefer the display with 3 poses better, there's more diversity to it. I also like the minimalistic feel of the figures.

For the visual model, the people are emulated very well. I love that fact you can mimic the abstract figures. If I'm being nick-picky here, when I would say the ending of the foot in your display is bit more pointy than it is in the model. But I understand that the poses requires people to stand on their point, so you may want to keep the pointy ending on the feet.

The color model followed the same orange and green, it's very well emulated. 

The text of the body --you used the same bolded font for the subheadings. For the descriptive text, the opacity should come down a little bit to match the model better, or you may consider changing the color to dark grey instead of black

I can tell that you're using the middle part of your layout model, good job!

Response to second critique

In response to his critique about the ending of the figures being a bit more pointy than the model, I changed the curves of the endings to be more rounded and made sure all figures have consistent endings. For the text, I brought down the opacity of the descriptive text to match my text model closer.

Chelsea Wang

​I see 3 silhouette of 3 yoga poses, there's name and description of each pose. The infographic is related to yoga. Theres are different color of poses. 

I like the 3 poses one much better, it feels less realistic and more cartoonish, it also feels more visually appealing. They also more eye-catching.

It matches the visual model very well, it's the exact level of the detail. The only thing you may want to change is to bring the head and body a bit closer together. 

The color model matches the same orange and green color for shapes, and you're using the same yellow background color.

The text model fits the subheading and description of the text in your display very well. It has the same bolded style for the subheading, and the same lighter small text for the description.

The layout model, I can tell you're using the middle part of the model, and it matches the size of that section.

Response to third critique

The first critique gave mostly positive feedback for my revised display, so I kept the general design of the display. Following Chelsea's suggestion, I bring the head and body closer together in all my figures to match the model closer. 

This revised display uses 3 figures doing yoga poses to communicate that this infographic is about yoga, and the poses also teaches what each movement should look like.

In my second revision, I changed the proportion of the figures to have the same length and ending in the legs and arms to match the same proportion in the visual language model. To emulate my figures even closer to the visual model, I moved the head closer to the body, and made the curves in the hands and legs to be consistent and match the same level of curves in the model.

I stick to the same orange and dark green from the color model for my display. I also made sure the background color of my display is the same light yellow used in the model.

To match the text model even closer, I made the opacity of the text for the description to be 80% to make the body lighter. The subheading and body are both Arial font to emulate the font style of the model.

The display will occupy the center of my layout model (where the image of the hand is).

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